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CRM & Loyalty Manager

CRM & Loyalty Manager

I'm from Tampa, FL and have been living in Brooklyn for almost 10 years. I've been at Pret for almost 3 years (December). Currently spearheading our US CRM program and helped launch The Pret App, PPU, & Pret Perks early '22.

CRM
CRM

Weekly brand communications to our email database & customer segments. Seasonal menu spotlights, Pret App, Pret Pick Up, Pret Perks, Promotions, NSO's, & Catering

Pret App & Web
Pret App & Web

Content strategy of digital placements, seasonal refreshing of assets and landing pages, promotional activities, optimizing and tweaking UX & UI

Pret Perks
Pret Perks

Manage current & future eligible products and categories, de-listing items, optimizing offers, & creative refreshes

Digital Propositions
Digital Propositions

Partner with UK and Global teams on digital propositions. This includes Club Pret, The Pret App, PPU, Pret Perks, Retention, and CRM optimizations

When should you come to me?

Any issues or concerns with Pret.com, The Pret App, PPU, Pret Perks, and anyway I can help, support, or drive commercial needs via digital channels. The more context and detail provided the better.

My communication style

Email, teams, or in person!

Insights profile style

Insights profile style

Logical, analytical and objective - 90% blue, 55% green, 53% yellow, 50% red.

Hobbies & Interest

Hobbies & Interest

Pool, skateboarding, snowboarding, biking, photography, cooking, films, music, video games

Hi! I'm Syx!

Hi! I'm Syx!

I'm almost 10 years old, but I'm just a baby! I think I'm half Maine Coone & maybe Norwegian Forest Cat? I weigh 20lbs and 3.5 feet long when I stretch out! Fun fact about me I'm also a Polydactyl, that means I have thumbs for a total of six toes on my front paws and I love my dad, we're best friends.